
24mm Ultra Wide, 5x Optical Zoom
24mm ultra wide angle, 5x optical zoom lens: For great group shots and wide landscape shots. Get closer than ever before with the 5x optical zoom...

Full Manual Control
Get more creative and make use of full manual controls - shoot like a pro using aperture priority, shutter priority or manual...

AMOLED Display
A wider 180° viewing angle, enhanced colour reproduction, ultra-high contrast ratio and quick near-zero millisecond response time are just some of the many advantages of this new, thinner and better screen...

Smart Auto Mode
This mode uses extremely clever technology to assess the type of photo you are taking and then optimise the camera automatically to ensure the best results possible are achieved. All this in less than the blink of an eye...

High Definition (HD)
Get the most out of your videos, with cutting-edge HD technology. You can record movies in 720p to get fantastic HD detail...

Dual Image Stabilisation
Dual Image Stabilisation works by integrating the best sensor shift mechanisms of Optical Image Stabilisation with the sophisticated algorithms of Digital Image Stabilisation, to take ultra clear images without blur...

DRIM
The new DRIM Engine from Samsung delivers unsurpassed performance for both still image and movie capture. DRIM has an advanced image processing algorithm that lets you capture crisp rich colour images with exceptional speed - virtually eliminating Artefacts and Digital Noise...

Face Detection
Each time you click, your camera automatically recognises if there is a face in the shot. It then optimises the focus and exposure of up to nine faces for stunning, natural looking portraits...

Red-Eye Fix
Your camera uses a special algorithm to automatically detect and eliminate red-eye from your shot. You just get the perfect, natural portrait. You can even choose to remove red-eye after you have taken the shot...

Blink Detection
The Blink Detection function detects when a subjects eyes are closed; this feature triggers the camera to automatically take three shots in order to capture the eyes open...

Beauty Shot
The Beauty Shot function uses face detection technology to retouch the facial skin to appear brighter and to give the impression of a smoother skin tone. This can be done either while shooting or during playback...

Smile Detection
Smile Detection ensures that no happy moments are missed by taking the shot automatically when smiles are detected...

Scene Mode
Choose from various scene modes to automatically adjust your camera settings, such as exposure, colour and contrast. These can include; Portrait, Children, Night scene, Backlight, Landscape, Sunset, Dawn, Firework, Snow, Close up, Self, Cafe, Food and Text...

Auto Contrast Balance
The new Auto Contrast Balance automatically compensates the brightness of objects in challenging light environments (i.e. backlight conditions) to ensure a perfectly exposed image...

Smart Album
Find your images quicker. Automatic classification of your images helps you search through all your pictures by simple categories, such as time/date, subject, colour or even by your favourite face...

Li-on Battery, in camera charging system
Charge the battery inside the camera from a standard electrical socket or alternatively straight from a USB port connected to your computer. Greater flexibility as there is no need for an additional charger...

Recycle Bin
The Recycle Bin Function allows you to retrieve images if you've accidently deleted them...
Other cameras in the Creative Control series
The WB5000 has a fantastic Schneider-KREUZNACH 26mm wide angle, 24x optical zoom lens, combined with full manual control and RAW format shooting for the ultimate in photographic creativity.
With a 24mm ultra-wide lens and 15X Super-zoom, bring the world closer to you. Plus with Samsung’s Full Manual Control lets you capture those moments you might otherwise miss out on.
With a 24mm ultra-wide angle lens and 15X Super-zoom, capture the whole world and bring it closer to you. With built-in GPS map-viewer, you will also now know where in the world you are.
The WB550 has a world-first 24mm ultra wide angle, 10x optical zoom lens, combined with 720p HD movie recording that can be outputted to an HD TV via the built-in HDMI port.









